International Student Recruitment & Business Development Executive

Company Overview:

City Language School is a leading language education institution in Dublin, offering a range of language and cultural programs for international students. We are committed to providing high-quality education and a welcoming environment for students from around the world. Our programmes include Mini Stay Groups, Junior Programmes, and English language courses for Non-EU students from Beginner through to Advanced.

City Language School is part of the City Education Group. City Language School is a great place to work, thanks to our collegiate culture, where collaboration and shared learning are highly valued. We foster a supportive work environment, encouraging open communication and providing resources to help our staff thrive both personally and professionally. With a structured approach to development, our talent are given opportunities for growth through continuous training and feedback. We actively invest in our staff, nurturing talent at all levels, creating a dynamic workplace that motivates educators to innovate and achieve excellence. This commitment to professional growth ensures that both staff and students benefit from a progressive, vibrant learning community.

Position Overview:

We are seeking an experienced International Student Recruitment & Business Development Executive to drive growth in our international student enrolments and expand our global agent network.

The successful candidate will have a well-developed network of trusted partners as well as a strong track record in 360-degree recruitment, with a focus on Non-EU students, Mini Stay Groups, Junior Programmes, and direct sales/student recruitment.

Key Responsibilities

International Student Recruitment:

• Develop and execute recruitment strategies to attract international students from key markets, with particular emphasis on developing our EU business footprint.
• Identify and establish relationships with international agents, schools, universities, and partners to increase student recruitment.
• Manage the recruitment process from initial inquiry to enrolment, ensuring a seamless experience for prospective students.

Business Development:

• Expand the school's network of partners and agents globally to generate new business opportunities. This will involve travel to relevant events where appropriate (ICEF, ALPHE, Market Visits)
• Identify and pursue new markets and channels for student recruitment, including direct sales, online platforms, and education fairs.
• Develop and maintain strategic partnerships to promote the school's programmes and increase market reach.
• Create targeted marketing and sales strategies to promote Junior Programmes, Mini Stay Groups, and language courses.

Programme Management:

• Collaborate with the academic team to ensure that all programmes (Junior, Mini Stay, and Adult Courses) meet the needs and expectations of international students.
• Oversee the planning and execution of Mini Stay and Junior Programmes, including coordination with local service providers.
• Provide support and guidance to prospective students and partners on visa processes, accommodation, and other aspects of student life in Dublin.

Sales & Marketing:

• Drive direct sales of programmes through various channels, including education fairs, online campaigns, and direct outreach.
• In co-ordination with our marketing team develop promotional materials, presentations, and content for online and offline marketing campaigns targeting prospective students and partners.
• Monitor market trends and competitor activities to inform recruitment strategies and identify growth opportunities.

Key Requirements

Experience:

• Minimum 3-5 years of experience in international student recruitment, business development, or a related role, with a strong focus on European markets.
• Proven track record of 360-degree recruitment, including lead generation, conversion, and follow-up.
• Experience working with Mini Stay Groups, Junior Programmes, and other international student programmes.
• Experience in direct sales, with a focus on meeting and exceeding recruitment targets.
• Deep knowledge of the education sector, particularly English Language Training, in Ireland and knowledge of international student mobility, market preferences & potential visa requirements.

Skills:

• Excellent communication and interpersonal skills, with the ability to build and maintain relationships with international partners.
• Strong negotiation and sales skills, with a proactive and results-oriented approach.
• Strategic thinking and problem-solving abilities to identify new business opportunities and address challenges.
• Ability to work independently and as part of a team in a fast-paced environment.
• Proficiency in using CRM systems, Microsoft Office, and digital marketing tools.

Qualifications:

• Degree in marketing, Business, Education, or a related field.
• Fluency in English is required; additional language skills are a distinct advantage.
• Willingness to travel internationally for recruitment fairs, events, and partner meetings.

Benefits:

• Competitive salary with performance-based incentives.
• Opportunities for professional development and training.
• Flexible working environment with the possibility of hybrid work.
• Travel opportunities to attend international recruitment fairs and events.

Application Process:

Interested candidates should submit a resume and cover letter detailing their relevant experience and explaining why they are a suitable fit for this role.